Cost per click (CPC)

[vjackcon]

Cost per click (CPC) is the amount of money an advertiser pays search engines and other Internet publishers for a single click on its advertisement that brings one visitor to its website.

[seomastermack]

Cost-per-click is sometimes used interchangeably, sometimes as distinct terms. When used as distinct terms, PPC indicates payment based on click-troughs, while CPC indicates measurement of cost on a per-click basis for contracts not based on click-through.

[wulftec0098]

Cost per click (CPC) refers to the amount you pay each time someone clicks on an ad within PPC campaigns.

[adarsya10]

The conditions pay-per-click (PPC) and cost-per-click (CPC) are from time to time used interchangeably, occasionally as separate terms. When used as separate terms, PPC indicate expense base on click-through, while CPC indicate quantity of cost on a per-click basis for contract not based on click-through.